Book Worth Reading

Sunday, February 26, 2006
Posted by Richard Zwicky @ 10:57 pm

Mona Elesseily at Page Zero Media just released the Yahoo Search Marketing handbook. I’ve known Mona for a while now, and look forward to picking up a copy and reading her book. Based on my discussions with Mona, it should quickly become a must read for anyone interested in Yahoo campaigns.

I’ll post more about it, once I’ve picked one up. Hopefully, that will be while I’m in NYC at the Search Engines Strategies Conference this week.

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