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Last Wednesday I referred to Google v.3, the third unique version of Google. The thought was prompted by an expansion in the scope and influential range of results culled from Google Base. This week, two more snippets of evidence showing changes in the way Google operates emerged in the forms of the experimental search engine SearchMash and the release of Google Base Store Connector. While the two features were separate at birth, like most Google products they are joined as parts of a much larger body.
SearchMash is a new, non-branded search appliance owned, operated and informed by Google. It appears to be a place where Google can test-run new ways of interacting with its users, starting with the way results are displayed.
A query at SearchMash produces both organic and image results displayed side by side. The organic results are numbered in groups of ten with a live-scroll moving up and down a continuous list (as opposed to directing the searcher to subsequent lists of ten site references). The results include a feature that allows users to manipulate the order of placement by dragging useful ones higher in the scrolling list.
