So what do you get when you mix Nina Hagen, The Demics, Frank Sinatra, Richard Hell, The Clash, Chameleons UK, The Beastie Boys and Tom Waites together? Among other things, you get a serious selection of songs about New York, one similar to the play list in my iPod this week.
I’m heading to New York City tomorrow afternoon for a wild week of conferencing, interviews, meetings, product demonstrations and catching up with old friends. November is the beginning of a hectic winter conference schedule and to open the season, ad:Tech NYC, the world’s largest interactive advertising and technology conference rolls into Manhattan next week.
While all major Internet industry conferences are enlightening and interesting, ad:Tech has the reputation of being one of the most intense. For three long days and nights, nearly ten thousand people involved in online marketing will be throwing their bodies and souls into the goal of meeting with as many contacts as possible. Luckily, the city is said to never sleep. That will be a nice change from the tenor of shows held in San Jose where even the sidewalks close around 11PM. While there are more interesting thinkers per square meter at these events than anywhere else on Earth, there is never enough time to speak to everyone you want to speak with.
It is going to be manic-loopy-crazy and, if the speakers’ list is any indication, it will be as educational as it is busy. A glance at the list of speakers reveals a who’s-who of interactive marketing thinkers, talent and service providers, along with representatives from the major search engines and advertising outlets.
A week later, WebmasterWorld’s annual Vegas PubCon invades the Las Vegas Nevada Conference Center for five days of highly educational mayhem.
I’m hoping to have a number of special reports and short blog postings from both events followed up with a couple longer articles outlining whatever it is I see, learn and experience this month. Though I would like to promise regular postings, I’ve been to these sorts of events before. There is no way anything resembling a regular work schedule is going to happen. Things should get back to normal somewhere near the middle of the month. Until then, I should get back to packing.
