SEO Blog

I think I have lived a bigger life in the past two weeks than I have at any other time in the three full decades I’ve called this planet home. Over the past fourteen days, I have traveled across the continent twice attending two of the most important annual search and online marketing conferences, ad:Tech and Pubcon. Though feeling both physically and mentally exhausted, I am also feeling exhilarated and inspired, left with the strong impression that the industry is only getting more interesting.

I have attended, spoken at and covered search marketing conferences for years. Previously, I attended as a working SEO, coming to the conventions from a practitioner’s perspective. That served to both focus and limit my experience at previous years. As my position in the search marketing industry is rapidly evolving at this time, I was (by invitation), able to sample at the tables of dozens of other businesses in online marketing, trying to get a sense of the directions the sector might be heading.

There are an awfully lot of smart people working in search and Internet marketing. In another time or place, many could easily be called rocket scientists. They have the intelligence, passion and dedication of true entrepreneurial innovators and, believe it or not, an altruistic attitude that really does want to better the world in which we live.