Richard Zwicky posted Enquisite’s search engine referral stats covering November and early December at the Enquisite blog the other day. According to Enquisite, Google was responsible for 78.21% of site traffic generated from search results. Competitors Yahoo and MSN trail far behind driving 5.94% and 3.67% of search referral traffic respectively.
Enquisite’s November 2006 data shows: Google Yahoo MSN Google Images AOL Google News ASK Comcast My Web Search MSN Live Froogle Netscape Dogpile Bell South MyWay Earthlink Yahoo Images Altavista Google Translate Google Blogsearch 78.2139% 5.9433% 3.9670% 2.8089% 1.8245% 1.0584% 0.7158% 0.5042% 0.3825% 0.3333% 0.3012% 0.2824% 0.2711% 0.2524% 0.2301% 0.2155% 0.1727% 0.1690% 0.0961% 0.0904% (Data represents just under 10M search referrals in the period.) - source: Enquisite blog, Dec. 18, 2006
Just to be clear on the point, Google is seen to drive 78.21% of search referral traffic with Yahoo, MSN and AOL showing in the single digits. Poor Ask is seen to drive less than 1%!
























