SEO Blog

We are in the middle of an interesting period of transition in the search and online marketing sectors. Last saw several major announcements that made change in the industry. Early on, it feels like this week is going to be similar to last. Here is a quick rundown of a half dozen or so SEO/webmaster related news items from today.
Overture Keyword Selection Tool Update

Andy Beal wrote a post at Marketing Pilgrim noting that Yahoo! is “… keeping the [Overture] Keyword Selection Tool on life support.” According to the post, Yahoo suggests using the keyword forecasting services available through Panama and YSM APIs.

“For the time being, Yahoo! plans to adjust the tool to show information from January 2007, but it’s also recommend that advertisers use the more robust forecasting capabilities in the new Sponsored Search to gain insight into expected performance.”

Are Directories Useful for SEO?

Search Engine Roundtable’s Tamar Weinberg noted a Cre8asite Forum thread about the usefulness of directories to SEOs. She continues with links to a few other SER articles about directories and link exchanges.

Pew: 51% of US Adults involved with the Internet (49% not)