Overt the past three months, we have been running a ten part series covering the basic steps in search engine optimization and marketing on our radio show Webcology on WebmasterRadio.fm and WebProNews.com. After twelve weeks (two of which were preempted by conferences), today marks the final episode in the series.
I am very proud of the series and the accomplishment. Our goal was to combine ten 1-hour radio shows with companion articles published in the Expert Article section of WebProNews to flush out the ten major phases of an effective search marketing campaign. To cover such a broad topic, we enlisted the help of some of our friends.
Here are links to each article and radio show in chronological order along with the name of the expert author.
1/ Keyword Research :: Article by Dave Davies :: WebmasterRadio show (Jan. 31, 2008)
2/ Competitor Analysis :: Article by Ross Dunn :: WebmasterRadio Show (Feb. 7, 2008)
3/ Site Structure :: Article by Daryl Quenet :: WebmasterRadio Show (Feb. 14, 2008)
4/ Content Optimization :: Article by Jim Hedger :: WebmasterRadio Show (Feb. 21, 2008)
5/ Link Building :: Article by Debra Mastaler :: WebmasterRadio Show (Mar. 6, 2008)
6/ Social Media :: Article by Li Evans :: WebmasterRadio Show (Mar. 13, 2008)
7/ PPC :: Article by Dave Davies :: WebmasterRadio Show (Mar. 27, 2008)
8/ Statistics Analysis :: Article by Dave Davies :: WebmasterRadio Show (Apr. 3, 2008)
9/ Conversion Optimization :: Article by Rick Tobin :: WebmasterRadio Show (Apr. 10, 2008)
10/ Keeping it Up, Sustaining Search Rankings and Increasing Conversions :: Article by Jim Hedger :: WebmasterRadio Show
A special set of thanks to WebProNews.com and WebmasterRadio.fm as well to the authors and to folks who commented on the articles. Dave and I are going to take a couple weeks to relax and do generally themed shows on Webcology before deciding on another search marketing series.
Have a question and need quick answers? 
The basic steps running on your radio are very good. Great informative and very useful articles for the people who are into search engine marketing. Great Post!
Comment by henrry134 — Thursday, April 17, 2008 @ 9:36 am
Hi Jim,
Just my luck, noticed your series today – the last day. The audio is not yet up on Webmaster.fm but I imagine it will be soon.
Listening to one of your older shows right now – discussion of the pending commitment to neglect of Ask.com.
Anyhow, funny stuff so far. I’m hopeful there will be something to take its place – I’m just starting to really embrace the recent push for video and audio content, especially in the SEO world. We read too damn much!
Comment by Jon Payne — Thursday, April 17, 2008 @ 10:59 am
like me too…iam always believe with seo
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anna jennifer
SEO
Comment by annajennifer — Sunday, November 9, 2008 @ 8:32 pm
The saying “if you build it, they will come” does not ring true for most web sites online. Many entrepreneurs put lots of time and effort into developing and building fully functional and fantastic looking web sites only to have a handful of people visit their web site each month. If you are looking to develop your site or have already built it and you want to make sure that your site is profitable and not ignored by the masses, you will need the help of SEO services.
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Stellathomas
seo
Comment by Stellathomas — Friday, March 27, 2009 @ 2:57 pm