Archive: December, 2008

“I read the news today oh boy…”

Actually, I haven’t read the news today. I haven’t wanted to. I don’t have the stomach for the Dow today and having spent a week talking with CEOs, SEOs, Social Marketers and most importantly, CFOs, I don’t have the strength for another download of economic downturn stories. Except for one…

The chill running down my spine is very real and that’s not because I have spent the last week in Chicago attending the final Search Engine Strategies Conference of 2008. Though the temperature was low the caliber of the conference was high. This event was arguably the most interesting and well organized Search Engine Strategies show ever produced but that’s not going to be the story of the show. The predominant story of this show will (unfortunately) be the economy. The chill running down my spine is a shared sensation amongst most of the people I spoke with loosely referred to as “THE FEAR”.