Archive: January, 2009

Last week’s posts were rather gloomy. Sorry about that but I was marking the end of a truly disastrous year. I realize that everyone knows 2008 stank and that it set the stage for what has to be the most terrifying economic conditions since the 1930’s. Again, that stinks but the truth is, we will all weather the coming storms in one way or another. Beyond those who simply give up, we will all come through this. In the end, we might even be a stronger and smarter society for it.

Difficult economic times prompt change. That simple and obvious fact provides a dozen or more rays of hope on the horizon for those who want to see them. It also provides dozens of opportunities for those who wish to seize them. This post hopes to outline some of the positive changes in the digital marketing sector and hopefully expose a few of those opportunities.