SEO Glossary of Terms
A
absolute path
access log
ad copy
adgroups
ad variations
adwords
adwords ads
algorithm
alt-text
analytics
authenticated username
authentication
average cost-per-click
average frequency
average latency
B
backlink
bandwidth
behavior targeting
bounce rate
broad match
browser
browser compatibility
bulk traffic
bytes received
bytes sent
C
campaign
click
click fraud
click through
click through rate
client
client error
cloaking
connection type
content
contextual advertising
conversion
conversion rate
cookie
cost per click
CPC
crawl
D
database
dead link
deferred conversion
density
description tag
display url
destination page
destination url
directory
distinct host
DMOZ
domain
doorway pages
duplicated content
dynamic
E
end user
entry file
entry page
exit page
exact match
expired visit session
F
filter
flash
frames
FTP
G
gap analysis
geo targeting
goal
Google Advertising Network
H
header
hit
homepage
host
hostname
HTML
HTTP
I
image
image map
impression
inbound link
index
Internet
invlaid click
IP
ISP
J
JavaScript
K
keywords
keyword insertion
keyword matching
keywords meta tag
keyword suggestion tool
L
landing page
link
load time
log directory
log file
M
mail server
markup
mend
meta engine
metamengine
meta tag
mirror page
monthly statistics
msn adcenter
multivariate testing
N
negative keywords
network
noframes
O
online
Open Directory Project
optimize
orphan page
P
package
page caching
page depth
page location
page rank
page tags
page views
paid submission
parameter
path
pay-for-inclusion
pay-for-placement
phrase
phrase match
placement
platform
plugin
popup
portal
profile building period
PPC
prominence
protocol
publicly indexable web
purchase count
Q
quality score
queries per second
query
R
ranking
ranking agent
reach
read-only access
read-write access
recency
reciprocal links
referrals
referring site
registration
relative path
relevant textual content
relevant traffic
resource requested
request
robot
robots.txt
ROI
S
scheduling
scripting language
search bar
search engine
search engine placement
search marker
search result
secondary engine
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
SEO Service
server IP
server log
server name
session
SERP
SGML
single access page
site stickiness
source code
spam
spider
spider count
spider traffic
static
statistics log
string
sub-directory
submission
submission agent
suffix
summary report
T
tag
TCP/IP
textual content
title
tracking tags
traffic
transition page
U
URL
URL encoding
USENET
user
user-agent
username
V
validator
virtual IP
visibility
visitor
W
w3c
web analytics
web directory
web file
web form
webmaster
web page
web path
webroot
web server
web site
web traffic
web traffic log
www
WYSIWYG
X
XHTML
XML
